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Summer is usually a time when sales activities become smaller due to holiday time. But not everyone is on holiday.
And the car-dealers keep it open. To create additional activity, a special offer for was made for Mercedes-AMG Skypaket sunroof and special equipment on selected models during the summertime.
A sensational concept with cute dogs enjoying the breeze in summer heat where the theme "Friskare fläktar" is a well-known Swedish expression.

The campaign sold well under the summertime.